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ATTENTION: employment lawyers

Employment Lawyers:

Book more wage/hour + wrongful termination consults in 30 days

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How It Works - Modern Timeline

Process

How it works

A streamlined 30-day journey from intake to full-scale optimization.

Day 1–3

Tracking & Intake

Initial setup and data gathering phase.

Day 4–10

Content Day → 30 Shorts

Production and editing of high-volume assets.

Day 11–17

Search + GBP + Retargeting

Live launch of targeted ad campaigns.

Day 18–30

Optimization → Management

Day-30 reporting and ongoing 28-day cycle.

Target Audience - Who It's For

Fit Check

Who is this for?

Find out if our specialized legal marketing approach aligns with your firm's goals.

Ideally For

CA Plaintiff-Side

Specializing in Solos & Boutiques
Target Practice Areas

Wage & Hour + Wrongful Termination + Class Actions

Not a Fit For

No intake coverage available
Unwilling to keep ad budget stable
Slow approval processes

Starter

$2.5k / 28 days + ~$1.5k ads

1 content day per quarter

12 short‑form videos per month

Google Search + Google Business Profile management

Review prompts + citation upkeep

Monthly performance report

Optional GMB‑only plan at $1.7k / 28 days (3‑month minimum)

$2,500

Growth

$5k / 28 days + $1.5k–$3k ads

1 content day per month

50 short‑form videos per month

Google Search + Meta retargeting

Landing page optimization

Weekly reporting and optimization calls

Optional add‑ons: 2 SEO blogs/month, link outreach, quarterly PR

$5,000

Premium Authority

$8k / 28 days + $3k–$5k ads

Weekly livestream/podcast production (record + repurpose)

4 SEO blogs per month

Aggressive link building for high‑value pages

Custom landing funnels for class actions

More frequent strategy and intake coaching sessions

$8,000

TRY IT RISK FREE

Performance Guarantee (conditional)

10+ booked consultations in 30 days or we work free until you hit it,” subject to these conditions

1) You are a California plaintiff‑side employment firm (wage & hour, wrongful termination, retaliation, class actions).

2) You maintain at least $1,500/month in ad spend for the duration of the Sprint.

3) You or your team respond to new leads within 2 minutes during business hours (and within 10 minutes after‑hours).

4) You provide access and approvals (ads, landing pages, creative) within 48 hours.

5) You follow our intake and reminder recommendations (confirmation + multiple reminders).

If these conditions are met and we do not generate at least 10 booked consultations in the initial 30‑day Sprint, we will continue to provide management at no additional management fee until the 10‑consultation threshold is reached.
Note: “Booked consultation” means a scheduled appointment with a human who meets your agreed high‑level criteria, not simply a lead or form fill.

We do not and cannot guarantee legal outcomes, case value, or revenue amounts.

STILL NOT SURE?

Frequently Asked Questions

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Q1: What is the “Authority Sprint”?

The Authority Sprint is a 30‑day, one‑time implementation package. It’s not a loose “kickoff phase.” It’s a fixed-scope project where we:

1) Install tracking (GA4, GTM, call tracking)

2) Fix intake (missed-call text‑back, reminders, scripts)

3) Run an in‑person content day → 30 shorts + photo assets

4) Build and launch Google Search, GMB, and retargeting

5) Optimize around Cost per Lead, Cost per Booked Consult, and Show Rate

By Day 30, you have a working intake‑ready engine and real data, not just a plan on paper.

Q2: How is your Sprint different from other “sprints”?

Most agencies call the first 30 days a “sprint” but really use it for onboarding and setup while billing you like a normal month.

Our Sprint is treated as a separate product with a separate one‑time fee and a clear “Definition of Done.” It’s designed to:

1) Deliver assets (30 shorts, GMB overhaul, campaigns)

2) Deliver a functioning tracking + intake system

3) Deliver a 30‑day performance report and a clear path into 28‑day management

You’re not paying just to get “ready”; you’re paying to have the engine installed and running.

Q3: Who is this for?

California plaintiff‑side employment law firms (solo and boutique) focused on wage & hour, wrongful termination, retaliation, and class actions who want more consistent, high‑quality booked consultations.

Q4: Do you work with defense‑side or other practice areas?

Our core offer is built specifically for plaintiff‑side employment in CA. In some situations we may consider adjacent practice areas, but our system is tuned for this niche.

Q5: How much ad spend do I need?

We recommend a minimum of $1,500/month in ad spend for the Sprint. Growth and Premium clients often spend $1,500–$5,000/month depending on goals and geography.

Q6: What exactly counts as a “booked consultation” for the guarantee?

A booked consultation is an appointment scheduled with a decision‑maker who meets your agreed high‑level criteria (e.g., CA employee, matter within practice area, within statute window). We track these via your calendar and call tracking.

Q7: How long is the commitment?

The Authority Sprint is a one‑time 30‑day implementation. 28‑day retainers are typically month‑to‑month after an initial agreed term. GMB‑only Starter has a 3‑month minimum.